Text ads Responsive Display ads Call-only ads In-stream video ads Uploaded ads (Image & AMPHTML) Download Google Ads Display Certification Exam Answers (PDF)
Joshua has an online store that sells skateboard equipment. He notices that potential customers are looking at specific skateboards but leaving his website without completing a purchase. Which Google Display campaign option can Joshua use to feature the same skateboards viewed to potential customers who didn’t complete a purchase?
Custom Affinity audiences Standard remarketing Custom Intent audiences Dynamic remarketing Download Google Ads Display Certification Exam Answers (PDF)
Julie wants to show potential customers products they previously viewed on her website. What does Julie need in place to create dynamically generated display ads within a Dynamic Remarketing campaign?
A Google My Business account A list of relevant placements A pre-uploaded feed A gallery of product images Download Google Ads Display Certification Exam Answers (PDF)
Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?
By tracking website traffic, improving customer service, and driving longer customer interactions. By getting her ad to the people she selects, based on automated marketing objective tracking. By building a social following, improving customer engagement, and driving larger transactions. By getting her ad in front of the right people, in the right place, at the […]
Karen owns a large online business selling antiques. She wants to create a Smart Display campaign. What are two of the three inputs she must supply in order to create a Smart Display campaign? (Choose two.)
Keyword examples Example placements Budget amount Creative assets Interest categories Download Google Ads Display Certification Exam Answers (PDF)
Ken sees a high level of success from his Display campaigns, and wants to take performance to the next level with the help of Dynamic remarketing. How can Dynamic remarketing benefit him?
It will show exact products to potential customers that have previously seen them on his website. It will help him display new products to previous visitors who viewed, but did not purchase, a product he sells. It will connect with users based on their demonstrated in-market behavior and purchase intent. It will reach audiences based on their […]
Kevin is determining which Google Display Ads format to use, and choosing between efficiency and control. Match the ad he’s creating to the appropriate ad format option.
Responsive Display Ads Uploaded image ads Efficiency (1) Control (2) Download Google Ads Display Certification Exam Answers (PDF)
Kim is seeing significant performance from her Google Display remarketing campaign, and wants to expand upon it. Which targeting option should she choose to accomplish this?
In-Market audiences Demographic targeting Custom Intent audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)
Lauren has chosen “Influence consideration” as the marketing objective in her Google Display Ads campaign. Which two targeting options are a good fit for Lauren’s campaign? (Choose two.)
Demographic targeting Dynamic remarketing Custom Affinity Audiences Custom Intent audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)
Loretta is the advertising director for a large meal-kit company. She’s setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google Display Campaign can provide Loretta?
It allows her to reach over 90% of local internet users across thousands of apps and websites. It allows her to reach over 75% of regional internet users across thousands of apps and websites. It allows her to reach over 75% of national internet users across millions of apps and websites. It allows her to […]