Google Ads Display Certification Answers

Joshua has an online store that sells skateboard equipment. He notices that potential customers are looking at specific skateboards but leaving his website without completing a purchase. Which Google Display campaign option can Joshua use to feature the same skateboards viewed to potential customers who didn’t complete a purchase?

Knowledge GlassComments Off on Joshua has an online store that sells skateboard equipment. He notices that potential customers are looking at specific skateboards but leaving his website without completing a purchase. Which Google Display campaign option can Joshua use to feature the same skateboards viewed to potential customers who didn’t complete a purchase?
  • Custom Affinity audiences
  • Standard remarketing
  • Custom Intent audiences
  • Dynamic remarketing

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Lauren has chosen “Influence consideration” as the marketing objective in her Google Display Ads campaign. Which two targeting options are a good fit for Lauren’s campaign? (Choose two.)

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Demographic targeting Dynamic remarketing Custom Affinity Audiences Custom Intent audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Jake’s been trying to build brand awareness for his new clothing line. Initial branding attempts wer successful, but he now wants to scale things to a larger degree. Jake can reach a wide audience by using Smart Display campaigns. How many websites and apps are available for Smart Display campaigns to run across?

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3,000,000 300 3,000 300,000 Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Doreen uses Google Search to reach customers as they search for products similar to hers. She’d like to create a Display Remarketing campaign to reconnect with users and increase sales. How might remarketing help her meet this marketing objective?

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It reaches TV-like audiences, based on a holistic picture of their lifestyles, interests, and passions. It allows her to show ads to people who previously visited her website as they browse websites and use apps. It reaches audiences who differ from those on an original remarketing list or other uploaded compatible list. It reaches specific […]