Kevin is determining which Google Display Ads format to use, and choosing between efficiency and control. Match the ad he’s creating to the appropriate ad format option.

Which statement is true about Responsive Display Ads?

The ads can meet exact branding requirements. The ads adjust to available screen space when delivered. They offer the advertiser more creative control than uploaded ads. The ads can be manually uploaded. Download Google Ads Display Certification Exam Answers (PDF)

A company creates niche sporting equipment for active female senior citizens. The company expects potential customers to be above 65 years old, either with or without a shown interest in sports. The company’s marketing team is looking to build awareness about their company’s innovative products. Which option can best help them reach their specific audience?

Affinity audiences Dynamic remarketing Demographic targeting In-Market audiences Download Google Ads Display Certification Exam Answers (PDF)

You choose Influence consideration as your marketing objective and the Similar Audiences targeting option for a Google Display Ad campaign. In Google Display Ad campaigns, what are Similar Audiences built from?

Topics Placements Keywords Remarketing lists Download Google Ads Display Certification Exam Answers (PDF)