They extend the reach of print campaigns to YouTube and help businesses with trust building among potential customers. They extend the reach of display campaigns to YouTube and help influence customers during post-purchase interactions. They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions. They extend the reach of television […]
Which video ad sequencing framework is focused on where a viewer is and what they’re doing when they interact with a YouTube ad?
Concept Consume Context Conduct Download Google Ads Video Certification Exam Answers (PDF)
Which video format is available on Google Video Partners?
30-second non-skippable Video masthead TrueView for reach TrueView Discovery Download Google Ads Video Certification Exam Answers (PDF)
Which video format is available on Google Video Partners?
TrueView discovery YouTube home feed Video masthead TrueView in-stream Download Google Ads Video Certification Exam Answers (PDF)
Which YouTube Analytics report can give you the average view duration for all of the videos on your brand’s channel?
The frequency report The audience retention report The watch regularity report The view demographic report Download Google Ads Video Certification Exam Answers (PDF)
You want to use video ad sequencing frameworks. What’s one important data signal to keep in mind when creating your YouTube campaign?
Unique User Past History User Intent Bounce Rate Download Google Ads Video Certification Exam Answers (PDF)
Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)
Only use your TV ad to make a bumper. Build for large screens. Budget time to establish the ad and stick the landing. Focus on a single, simple purpose. Download Google Ads Video Certification Exam Answers (PDF)
YouTube Analytics can show you the aggregated totals of the minutes people spent viewing a video over time. Which report provides this information?
The watch time report The view retention report The version view report The demographic report Download Google Ads Video Certification Exam Answers (PDF)
YouTube Analytics provides insights from the moment you upload a video. Which three basic questions about who’s watching your client’s content will it answer with a single click?
Last visit, watch time, and subscriptions View count, ad buy, and credit score Age, gender, and geographic location Time of day, IP address, and sessions Download Google Ads Video Certification Exam Answers (PDF)
YouTube can help advertisers achieve three important business outcomes: awareness, consideration, and action. Which is a result driven by a YouTube advertising campaign to achieve action?
Unique reach Ad recall Online conversions Purchase intent Download Google Ads Video Certification Exam Answers (PDF)