Which video ad sequencing framework is focused on where a viewer is and what they’re doing when they interact with a YouTube ad?

Nadia’s client is concerned about losing their presence in customer living rooms. Nadia knows YouTube would be an excellent solution for the client’s problem. What’s a compelling reason YouTube would be a good solution for her client to consider?

Televisions are the primary device used for accessing YouTube, and they’re most frequently found in living rooms. The living room, once ruled by broadcast TV and physical media, is YouTube’s fastest-growing platform. 95% of users access videos on YouTube in a living room, using any type of internet-capable device. 75% of users who watched a commercial on […]

As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.” When is she trying to reach her audience?

In highly engaged moments when her audience is at home, not distracted by the world around them. In highly engaged moments when her audience needs YouTube content that’s general and popular. In moments when her audience is engaged in content delivered at night, similar to when they watch TV. Download Google Ads Video Certification Exam […]

The YouTube masthead is effective for advertisers with which goal?

Target audiences in a time of decision-making. Drive actions within their website. Focus on high-impact placement for high visibility. Replace TV campaigns and achieve maximum reach. Download Google Ads Video Certification Exam Answers (PDF)