Match the TrueView ad format with its corresponding bidding type. (Not all options are used.)

After a discussion with a Google Audience Specialist, Reilly is ready to suggest the use of Detailed Demographics to her YouTube clients. What are two characteristics of Detailed Demographics? (Choose two.)

Education Pet ownership Homeownership status Music preference Download Google Ads Video Certification Exam Answers (PDF)

Leigh is the marketing manager for a makeup brand releasing a new line of mascara. They have an extensive customer list and would like to use customer data to reach past customers with their new product. Leigh needs to create a Customer Match audience. What’s the three-step process for creating a Customer Match audience?

Upload data, match the data, and create audience lists Create fields, file translation, and input customer roles Parse data, format files, and create reports Categorize inputs, distribute values, and assign traits Download Google Ads Video Certification Exam Answers (PDF)

Which TrueView ad format is billed by CPA?

TrueView for reach TrueView for action TrueView discovery TrueView in-stream Download Google Ads Video Certification Exam Answers (PDF)