Match Each Auto-Bidding Strategy To The Right Campaign Goal.

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?

Maximize conversions Target impression share Target return on ad spend (tROAS) Enhanced cost-per-click (eCPC) Download Google Ads Display Certification Exam Answers (PDF)

Google Display Ads lets advertisers upload their own creative assets to the system. This allows advertisers greater control over the look and feel of their ads. What are the two types of uploaded ads?

Image ads and AMPHTML ads Image ads and AVHTTPS ads Video ads and AMPHTTP ads Video ads and AMPHTML ads Download Google Ads Display Certification Exam Answers (PDF)

When should you use responsive display ads?

When your ads will only be run in banner-eligible slots. When your primary goal is to control the look and feel of your ads When your primary goal is performance. When your primary goal is meeting branding requirements. Download Google Ads Display Certification Exam Answers (PDF)