Google Ads Video Answers

Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She’ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns?

Knowledge GlassComments Off on Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She’ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns?
  • Cost-per-thousand impression and Maximize Clicks
  • Max Conversions and target cost-per-acquisition
  • Target impression share and cost-per-view
  • Cost-per-click and target return on ad spend

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Which statement is true about Bumper ads?

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They’re in-stream ads that appear following a video. They’re in-stream ads, skippable after five seconds. They’re located at the top of the YouTube video home feed. They provide reach, frequency, and brand awareness. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

What’s a key benefit of bumper ads?

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High audience attention Reach to outside sites High signal value Low skip rate Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Myra’s newest client uses a CRM to keep track of customer information. They’d like to use this data to engage past customers with a YouTube campaign promoting their newest product line. Which Intent audience solution on YouTube should Myra select for this campaign?

Knowledge Glass

Customer Match and Similar Audiences Consumer Direct and New audiences Ideal Candidate and CRM audiences General Purchase and Return audiences Download Google Ads Video Certification Exam Answers (PDF)