Which of YouTube’s ad formats target high-intent audiences at key moments of making a buying decision, and help them make the purchase?

Drew has a client who’s wavering on whether or not to add YouTube to their online advertising strategy. Which benefits of YouTube audience solutions should Drew present for his client’s consideration?

Lower auction bidding, email lists, and social reports Console usage, channel subscriptions, and data volume Real-time data, powerful signals, and cross-device reach Competitive analysis, refundable budgets, and email lists Download Google Ads Video Certification Exam Answers (PDF)

What’s one of Google and YouTube’s awareness products? (Duplicate 2)

Video Masthead Customer Match First-party data Life Events Download Google Ads Video Certification Exam Answers (PDF)

Following the ABCD framework, what’s one way to attract viewers and give them a reason to watch an ad?

Invest in high-end camera systems to shoot video ad segments. Use bright colors and loud noises to capture attention in the first five seconds. Hire a professional writer to craft the scripts for your YouTube campaigns. Front-load the story arc by opening the ad with impact and grabbing their attention. Download Google Ads Video Certification Exam Answers (PDF)