Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to meet Marta’s needs?

Steve wants to use Google Display Ads to reach new customers who are looking to purchase products similar to his. Which audience type should Steve try to reach to meet his marketing goal?

In-Market audiences Demographic targeting Custom Affinity audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)

How can Performance Planner serve your business?

By finding areas of your total budget that could contribute to marketing By teaching your employees the fundamentals of personal budgeting By determining which of Google’s ads are most appropriate for your brand By optimizing your ad budget for maximum growth Download Google Ads Display Certification Exam Answers (PDF)

Which group would you be able to reach with a Google Display campaign using demographic targeting?

Certified netware engineers College students 27-year-old men Residents of a certain city Download Google Ads Display Certification Exam Answers (PDF)