Lucy is creating a new Display campaign with the goal of building awareness. Which two targeting options might be suitable for her to use? (Choose two.)

Bill has released a new line of products for his business and is using Google Display Ads to influence customer consideration. How does Google Display Ads targeting help Bill reach his marketing objective?

By allowing Bill to increase per-transaction sales by adjusting the prices of his products, based on customer interest. By allowing Bill to show his ads to the exact audience he selected, based on his automated marketing objective. By allowing Bill to improve the customer experience by finding only those who are interested in his products. By allowing […]

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?

Google Ads allows you to cap the number of ads you pay for, based on your business. Google Ads guarantees phone calls to your business. Google Ads offers separate auctions for low budgets. Google Ads gives you control over your budget. Download Google Ads Display Certification Exam Answers (PDF)

Lauren has chosen “Influence consideration” as the marketing objective in her Google Display Ads campaign. Which two targeting options are a good fit for Lauren’s campaign? (Choose two.)

Demographic targeting Dynamic remarketing Custom Affinity Audiences Custom Intent audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)