Google Ads Search Certification Answers

Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list. What will happen to her campaign’s optimization score?

Sara TaylorComments Off on Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list. What will happen to her campaign’s optimization score?
  • It will improve by the end of the day.
  • It will improve by the end of the month.
  • It will improve upon acceptance.
  • It will gradually improve by the end of the week.

The correct answer is:

  • It will improve upon acceptance.

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Google Ads Search Certification Answers

What can the Performance Planner recommend?

Knowledge Glass

What can the Performance Planner recommend? Campaign-level Target CPA (cost-per-acquisition) Applying bid adjustments to specific locations Including or excluding “Google search partners” Using “Target impression share” as an automated bid strategy Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Which user data can be uploaded when creating a Customer Match strategy? (Choose two.)

Knowledge Glass

Employment status Highest level of education Age E-mail address Mailing address Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

You’re working on a Google Search ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?

Sara Taylor

Modifying the ad’s landing page to load faster. Changing the call-to-action message of the ad. Increasing the trustworthiness of the website. Reducing the bid rate on the ad. The correct answer is: Changing the call-to-action message of the ad.