Google Ads Search Certification Answers

Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.)

Knowledge GlassComments Off on Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.)
  • Ad relevance
  • Conversion rate
  • Bid amount
  • Ad dimensions
  • Ad landing page experience

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Where is the bid status, performance trend over time, and conversion delay reporting found?

Sara Taylor

In the bidding keyword report In the performance strategy planner In the bid strategy report In the auction analysis The correct answer is: In the bid strategy report.
Google Ads Search Certification Answers

You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)

Knowledge Glass

Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

How can marketers use AI-powered Search ads to serve their business needs?

Sara Taylor

By using exact match keywords as a means of helping AI-powered Search reach particular audiences By lowering paid-search budgets and reinvesting in high-quality image assets By relying on manual bidding for queries that marketers believe will drive the most value By utilizing broad match, Smart Bidding, and Responsive Search Ads together The correct answer is: […]