Fill In The Blank: Inbound Marketing Represents A Fundamental Shift In The Way That Organizations Operate Because It Is ______-Centric.

How can thinking of your business as a flywheel improve the handoff between sales and services?

By merging the sales and services teams into a single team By giving more visibility into the steps involved to make the handoff go smoothly By having salespeople take on post-sale responsibilities By providing more granular reporting during the sales process Download HubSpot Inbound Certification Exam Answers (PDF)

Why is it important to make sure the people buying your product are happy?

Happy customers generate more customers through word-of-mouth recommendations. Word-of-mouth from unhappy customers can prevent potential customers from buying. Happy customers are more likely to become repeat customers. All of the above Download HubSpot Inbound Certification Exam Answers (PDF)

Define A Conversion Path.

The method by which you encourage someone on your site to move down your funnel. The method by which you encourage someone to visit your site from social media. The method by which you encourage someone to spend 30 minutes or more on your website. The method by which you encourage someone to read your well-crafted automated […]