If you’ve been added as an owner to the custom column of Search Ads 360, across what account levels can you access and manage those columns?

If your client asks where to apply labels in their Search Ads 360 campaign, how should you respond?

By saying that labels can be applied to ad groups, campaigns, bid strategies, and ads. By saying that labels can be applied to bid strategies, campaigns, keywords, and ads. By saying that labels can be applied to ad groups, campaigns, keywords, and ads. By saying that labels can be applied to bid strategies, dimensions, campaigns […]

Your customer, a wellness brand, has multiple types of natural supplements for stress and anxiety. To understand how buyers convert on the different varieties of supplements, what should you set up for your customer within their Search Ads 360 account?

Budget bid strategies Data-driven attribution Conversion cart data Custom Floodlight variables The correct answer is: Custom Floodlight variables

Search Ads 360 suddenly starts defaulting to a previously generated basic linear attribution model to track conversions instead of using the data-driven attribution model you set up last week. Why might that be happening?

Because there are too many keywords included in the bid strategy. Because the number of clicks and conversions falls below the data requirements. Because the model was created during the bid strategies learning period. Because historical data is transferring to the new model created. The correct answer is: Because the number of clicks and conversions […]