If your business goal is to learn how long it takes users to purchase your product after selecting your ad, what metric should you follow in Search Ads 360?

Your client, a manufacturer of camping equipment, wants to maximize conversions at a specific target spend. What would their Search Ads 360 bidding strategy be?

It would be target cost-per-acquisition (tCPA). It would be target return on ad spend (tROAS). It would be to budget bid strategies for clicks. It would be to budget bid strategies for conversions. The correct answer is: It would be to budget bid strategies for conversions.

What’s Search Ads 360?

Search Ads 360 is a marketing management tool that allows you to budget, purchase, and automate a maximum of 40 search campaigns in real time and at scale. Search Ads 360 is a marketing management tool that allows you to manage, automate, and optimize your search engine marketing campaigns in real time and at scale. Search […]

Within your Search Ads 360 account, where can you access your reporting, campaigns, and ad groups?

Navigation menu Tools & settings Account picker Data card The correct answer is: Navigation menu