Search Ads 360 Certification

One of your clients, a global fitness apparel brand, tells you they’re launching regional-specific workout gear. They want to track performance by region, then use that information to optimize monthly. Within Search Ads 360, what account would they use to accomplish that task?

Sara TaylorComments Off on One of your clients, a global fitness apparel brand, tells you they’re launching regional-specific workout gear. They want to track performance by region, then use that information to optimize monthly. Within Search Ads 360, what account would they use to accomplish that task?
  • They’d use labels.
  • They’d use Report Editor.
  • They’d use keywords.
  • They’d use templates.

The correct answer is:

  • They’d use labels.

Related Post
Search Ads 360 Certification

You’re working with a well-known manufacturer of athletic apparel. They produce many types of sneakers for various sports, and they want to understand how customers convert on those various items. Within your client’s Search Ads 360 account, what should you set up?

Sara Taylor

Data-driven attribution Custom Floodlight variables Budget bid strategies Conversion cart data The correct answer is: Custom Floodlight variables
Search Ads 360 Certification

At what level should you evaluate performance for your Search Ads 360 bid strategies?

Sara Taylor

Ad group Keywords Campaign Portfolio The correct answer is: Portfolio
Search Ads 360 Certification

Search Ads 360 suddenly starts defaulting to a previously generated basic linear attribution model to track conversions instead of using the data-driven attribution model you set up last week. Why might that be happening?

Sara Taylor

Because there are too many keywords included in the bid strategy. Because the number of clicks and conversions falls below the data requirements. Because the model was created during the bid strategies learning period. Because historical data is transferring to the new model created. The correct answer is: Because the number of clicks and conversions […]