If your business goal is to learn how long it takes users to purchase your product after selecting your ad, what metric should you follow in Search Ads 360?

The top goal of your customer, a global beverage retailer, is brand exposure. What brand strategy should they implement in Search Ads 360?

Return on investment (ROI) Impression share Total number of clicks Return on ad spend (ROAS) The correct answer is: Impression share

Your client only has a certain amount of money to spend on their campaign but wants to gain a decent return on investment (ROI). What should they set up within the Performance Center of Search Ads 360 to accomplish this goal?

Conversion cart data Budget bid strategy Data-driven attribution Google Ads auction-time bidding The correct answer is: Budget bid strategy

You’re working with a well-known manufacturer of athletic apparel. They produce many types of sneakers for various sports, and they want to understand how customers convert on those various items. Within your client’s Search Ads 360 account, what should you set up?

Data-driven attribution Custom Floodlight variables Budget bid strategies Conversion cart data The correct answer is: Custom Floodlight variables