- You’d use Google Ads Conversion Tracking.
- You’d use Google Analytics 4.
- You’d use Google Analytics Classic.
- You’d use Universal Analytics.
The correct answer is:
- You’d use Google Analytics 4.
Related Post
You want to set up conversion tracking. What’s the first step you should take?
You should add a conversion tracking tag to your website or app after modifying it in Google Ads. You should request a snippet of code from your web administrator and add it to your website for everyone you want to track. You should modify the tag for your website or app after requesting it from […]
How does data-driven attribution work?
It uses country- or region-specific data to credit several consistent ad touchpoints across the Search network, specifically. It leverages an account’s historical data to credit the most impactful ad touchpoints across Search, YouTube, and Display. It credits on an arbitrary basis and may impact optimizations, particularly when leveraging automated bidding data. It prioritizes specific touchpoints […]
If you want to know the duration between a user’s first exposure and their subsequent conversion, what report do you need?
You need the navigation report. You need the seasonality report. You need the time lag report. You need the change history report. The correct answer is: You need the time lag report.