Search Ads 360 Certification

If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?

Sara TaylorComments Off on If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?
  • You started the evaluation between one to two weeks.
  • You started the evaluation after week four.
  • You didn’t make optimizations or adjustments post-bid strategy launch.
  • You reviewed performance data after conversion delay cycles passed.

The correct answer is:

  • You started the evaluation between one to two weeks.

Related Post
Search Ads 360 Certification

One of your customers, the owner of a chain of ski resorts, sells winter holiday rental packages during the colder months. Prices on their rentals changes often based on time of year and availability. Within Search Ads 360, what feature should your client use to make sure the campaign structure, targeting, and creatives are updated automatically to reflect such changes?

Sara Taylor

Your client should use templates. Your client should use custom dimensions. Your client should use audience segments. Your client should use labels. The correct answer is: Your client should use templates.
Search Ads 360 Certification

To obtain data visualization that includes a more complete view of a campaign, what Google product should be used in connection with Search Ads 360?

Sara Taylor

Looker Studio Google Analytics 4 Performance Center Display & Video 360 The correct answer is: Looker Studio
Search Ads 360 Certification

Search Ads 360 provides which of the following three key functionalities?

Sara Taylor

Granular insights across an account; offer a wide range of audience-targeting capabilities; and create, manage, and report on campaigns, ad groups, and keywords across multiple advertiser accounts Granular insights across an account; create, manage, and report on campaigns, ad groups, and keywords across multiple advertiser accounts; and offer deep integrations across other Google products to let […]