Fill In The Blank. If A Prospect Says, “If I Don’t Find A Way To Solve This Problem, I’m Going To Have To Start Laying Off Employees,” That’s An Example Of A __________.

Congratulations — You Just Landed A Job Selling IT Equipment To Large Corporations! You Receive Your First Inbound Lead, And You Call The Person Who Submitted It. You Quickly Realize That This Person Is A Junior Employee With No Buying Authority. What Should You Do?

Respectfully answer their questions, then mark them as “unqualified” in your CRM and don’t spend any more time on them. Treat them the same way you would treat your target persona because there’s a good chance they’re doing research for that person. End the call as quickly as possible because there’s no reason to spend […]

How Often Should You Reference Yourself In Your Outreach Messages?

Your messages should be solely about the buyer and their context. As often as necessary to communicate your value proposition. As often as possible. You need to convey your value and expertise to the buyer. No more than half as much as you reference your buyer and their situation. Download HubSpot Inbound Sales Certification Exam […]

All Of The Following Could Be A Trigger Event EXCEPT:

A press release or job posting from a good-fit company A good-fit person mentioning a relevant keyword or hashtag on social media A good-fit person mentioning one of your competitors on social media A good-fit person submitting a form on your website. Download HubSpot Inbound Sales Certification Exam Answers (PDF)