How much of your advertising budget should go towards ad spend?

True or false? The Meta Conversions API only works effectively when used in conjunction with a browser pixel.

True False The correct answer is: False.  

True or false? First-party cookies allow businesses to analyze actions taken on other websites that were visited by a user.

True False The correct answer is: False.  

Select all that apply. Under what condition(s) might a company consider outsourcing their social media tasks?

The team members are handling multiple social marketing tasks and are consistently missing deadlines. When the company wants to maintain total control over their social media strategies. The current social media strategy isn’t generating any ROI. The company’s social media accounts have recently gained a large following and engagement. The correct answer is: The team […]