Fill in the blank: In short-form video, editing styles should vary depending on the _________.

Fill in the blank: If you’re not prepared to invest time and energy into regular engagement with your community, you won’t be able to reap the benefits of ______________.

content conversation user-generated content community autonomy brand promotion The correct answer is: user-generated content.  

Which of these is NOT a good practice when repurposing long-form content into short-form videos?

Using the most engaging, relevant clips from the long video Keeping the short videos between 20 and 60 seconds Running them as a series or part of a video carousel Using copyrighted music The correct answer is: Using copyrighted music.  

What is a potential benefit of keeping social media management in-house?

It requires less financial commitment. It allows for more personalized communication with customers and prospects via social platforms. It doesn’t require any expertise in the field. All tasks can be delegated to internal teams. The correct answer is: It allows for more personalized communication with customers and prospects via social platforms.