True or false? Holding interviews with your colleagues and boss is an action to take when redesigning the user experience.

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

Your site’s layout. The elements in your site’s footer. Your site’s navigation. Your site’s style. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Your customer Nina is returning to your website. Which messaging option would be the most helpful to Nina?

“Welcome back! Check out our latest blog post.” “Hi Nina! Ready for a demo with our team?” “Need some help, Nina? Click to contact our support team.” “Request a free trial here.” Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

The language of the user’s choice is set by:

Their choice on your homepage. Their browser. Their contact record. Their first form submission Download Hubspot Contextual Marketing Certification Exam Answers (PDF)