An example of an intended value milestone is when the customer expected to get her fridge fixed, ________.

Which of the following is NOT a best practice when creating knowledge base articles?

Use questions as titles Use bullet points Use a casual tone Use screenshots and GIFs The correct answer is: Use a casual tone.

How often should you revisit your customer journey map to ensure it’s kept up to date?

Whenever you get an influx of new customers When your business practices change Quarterly Whenever you get negative feedback The correct answer is: When your business practices change.

Which of the following is NOT an appropriate way to categorize your knowledge base articles?

By persona By product or service By author By customer stage The correct answer is: By author.