Fill in the blank: In short-form video, editing styles should vary depending on the _________.

What purpose does a call-to-action serve in a short-form video?

It encourages viewers to interact in some way. It provides a break in the content. It signals the end of the video. It provides a summary of the video’s content. The correct answer is: It encourages viewers to interact in some way.  

If you don’t have access to natural light when filming indoors, which affordable equipment could help create a well-lit environment?

A ring light or softbox An ultraviolet light A mirror A colorful backdrop The correct answer is: A ring light or softbox.  

Which of the following is a primary advantage of using social media in omnichannel marketing?

It allows for one-way communication. It targets a very specific and limited audience. It bypasses the need for any other marketing channels. It facilitates two-way communication and customer interaction. The correct answer is: It facilitates two-way communication and customer interaction.