A directional mindset the team should use to think through building and optimizing the website. It’s used to help direct and focus the team. The branding and styling of the new website, which is often compared to competitors’ websites. A process used to audit the existing website and find different search engine optimization opportunities. A […]
Improving the focus area selected by the strategist at the beginning of the cycle. Developing high-quality photos and videos. Filling out the fundamental assumptions chart. Talking to stakeholders about what to build next. Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)
A framework used by the strategist when they’re planning during the continuous improvement stage. A step-by-step guide for auditing and identifying improvements on your website. A milestone-based approach for determining when to build new pages or sections onto the website. A framework used by the stakeholders to determine when they should redesign a new website versus continue to optimize […]