What Is The Recommended Minimum Number Of Months To Stay On A Particular Theme?

How Do You Prioritize Which Wish List Items To Work On?

A combination of highest impact score, lowest effort required to build, and urgency to implement. By selecting the action items based on which team members have the capacity to complete them. By selecting action items that are the quickest for your team to implement. By putting any stakeholder or CEO requests at the top and […]

What Is The Difference Between Growth-Driven Design And Conversion Rate Optimization (CRO)?

Conversion rate optimization efforts are just one piece of a bigger puzzle. The bigger puzzle is the Growth-Driven Design methodology. Growth-Driven Design primarily focus on uncovering what to build, whereas conversion rate optimization is primarily focused on testing the effectiveness of what you build. Growth-Driven Design is a way of thinking, and conversion rate optimization is the step- by-step process of […]

What Is The Goal Of The “Transfer” Step In The Sprint Cycle?

To help teams improve their efforts by informing them of your user learnings, and vice versa. To transfer inactive users to the archive as they are no longer engaged with your marketing. To find complementary businesses and transfer links between websites to improve referral traffic and SEO authority. To transfer onto a new software platform […]