- Relevant information
- Attractive imagery
- Product and service comparisons
- Information based on their moment
The correct answer is:
- Relevant information
- Information based on their moment
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Which three factors impact a Search ad’s auction-time ad quality?
Bidding strategy Ad relevance Ad Rank Expected clickthrough rate Ad landing page experience The correct answer is: Ad relevance Expected clickthrough rate Ad landing page experience
Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? (Choose two.)
By choosing “leads” as the campaign goal. By creating a new ad group for the sale. By adding coupon alerts to people nearby the store. By targeting specific device operating systems. By setting campaign start/end dates. Download Google Ads Search Certification Exam Answers (PDF)
Match these Search Audience solutions with the benefits they can bring to your campaigns.
Remarketing Lists for Search Ads Detailed Demographics In-Market Audiences Customer Match To reach people based on the likelihood of their marital status, education, parenting stage, and homeownership (2) To upload your own data into Google Ads and reach custom segments across devices (4) To drive consideration among people who are actively researching the products or […]