True Or False? As An Inbound Sales Representative, Acting As An Information Gatekeeper And Holding Power Over The Entire Sales Process Helps You Win More Sales.

What Is The Definition Of Lead Nurturing?

The process of building relationships with prospects with the goal of earning their business when they’re ready. A marketing effort focused on engaging with only your leads in a way that encourages them to progress toward a specific action. A marketing effort focused on engaging with your leads and customers in a way that encourages […]

What Is The Relationship Between Your Company’s Purpose And Your Buyer Personas?

Your company’s purpose is found by combining your buyer personas together into a single company persona. Your company’s purpose describes the culture your employees experience while buyer personas describe your company’s responsibility to customers. The people who buy from your company (personas) are the only ones who understand the mission your company is trying to […]

How many customers do you need to interview to identify the job your product does?

1 2 or 3 5 to 10 A minimum of 10 Download HubSpot Inbound Certification Exam Answers (PDF)