Google Ads Search Certification Answers

An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

Sara TaylorComments Off on An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?
  • Brand awareness and reach
  • Sales
  • Leads
  • Product and brand consideration

The correct answer is:

  • Leads.

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Google Ads Search Certification Answers

Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recognized by launching a Google Search campaign?

Knowledge Glass

It will bring Bernadette’s website better page rank. Ads from Bernadette’s campaign will appear in traditional media with related content. Her business will have a competitive presence with similar businesses during searches. Users will receive ads when physically near any of Bernadette’s storefronts. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Of the different things users want to get out of their search queries, what two things do assets provide? Select 2 Correct Responses

Sara Taylor

Assets provide product and service comparisons. Assets provide information that’s relevant. Assets provide attractive imagery. Assets provide information based on their moment. The correct answer is: Assets provide information that’s relevant. Assets provide information based on their moment.
Google Ads Search Certification Answers

In which two ways does optimization score help marketers succeed?

Sara Taylor

It uses Google AI to plan campaigns without any need for input. It determines which campaigns should be prioritized for improvements. It documents campaign budget for marketing teams. It speeds up the implementation for enhancements to campaigns. The correct answer is: It determines which campaigns should be prioritized for improvements. It speeds up the implementation […]