Search Ads 360 Certification

Your winter sports store customer wants to change the flight date of multiple campaigns across multiple advertising platforms at the same time. What should they use in Search Ads 360?

Sara TaylorComments Off on Your winter sports store customer wants to change the flight date of multiple campaigns across multiple advertising platforms at the same time. What should they use in Search Ads 360?
  • Bulk actions
  • Edit
  • Change history
  • Sync

The correct answer is:

  • Bulk actions.

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Search Ads 360 Certification

If your customer’s main goal is brand exposure, what Search Ads 360 brand strategy would they set up?

Sara Taylor

They’d set up return on investment (ROI). They’d set up total number of clicks. They’d set up return on ad spend (ROAS). They’d set up impression share. The correct answer is: They’d set up impression share.
Search Ads 360 Certification

While meeting with your fitness apparel client, you learn they want to streamline their advertising efforts and run all their Search Ads 360 ads during morning commutes. How should you set that up in their account?

Sara Taylor

You should use automated rules. You should use templates. You should use custom dimensions. You should use labels. The correct answer is: You should use automated rules.
Search Ads 360 Certification

If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?

Sara Taylor

You’d say four conversion cycles. You’d say five to six conversion cycles. You’d say one conversion cycle. You’d say two to three conversion cycles. The correct answer is: You’d say two to three conversion cycles.