- You should set up return on investment (ROI).
- You should set up return on ad spend (ROAS).
- You should set up impression share.
- You should set up total number of clicks.
The correct answer is:
- You should set up impression share.
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Within Search Ads 360, where should you look to get an overview of campaign performance within a customized date range?
You should look in Report Editor. You should look in Insight Card. You should look in Performance Center. You should look in Experience Hub. The correct answer is: You should look in Report Editor.
To access the reporting for how your business organization was created in a Search Ads 360 campaign, what should you set up within your account?
You should set up custom dimensions. You should set up audience segments. You should set up labels. You should set up inventory management. The correct answer is: You should set up custom dimensions.
While working with your client who designs trendy fanny packs and travel accessories, you learn they want to evaluate performance for their Search Ads 360 bid strategies. At what level should you tell them to do that?
You should tell them to evaluate at the ad group level. You should tell them to evaluate at the campaign level. You should tell them to evaluate at the keywords level. You should tell them to evaluate at the portfolio level. The correct answer is: You should tell them to evaluate at the portfolio level.