- Custom metrics
- Conversion cart data
- Budget bid strategies
- Custom variables
The correct answer is:
- Custom metrics
Related Post
If you want to find forecasting in Search Ads 360 to assess incremental opportunities for a target return on ad spend (tROAS) strategy, where would you look?
In the bid strategy report In Performance Center In the Campaign tab In Tools & Settings The correct answer is: In the bid strategy report
While working with your client who designs trendy fanny packs and travel accessories, you learn they want to evaluate performance for their Search Ads 360 bid strategies. At what level should you tell them to do that?
You should tell them to evaluate at the ad group level. You should tell them to evaluate at the campaign level. You should tell them to evaluate at the keywords level. You should tell them to evaluate at the portfolio level. The correct answer is: You should tell them to evaluate at the portfolio level.
While working with your agency client, you learn they want to both drive conversions and track how those conversions are prompting users to enroll in their weekly newsletter distribution list. What should you set up in Search Ads 360, apart from your client’s data-driven attribution model?
You should set up custom channel groupings. You should set up keyword groupings. You should set up multichannel groupings. You should set up automated channel groupings. The correct answer is: You should set up custom channel groupings.