- Custom metrics
- Conversion cart data
- Budget bid strategies
- Custom variables
The correct answer is:
- Custom metrics
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While working with a national florist retailer, you learn that they set a target return on ad spend (tROAS) bid strategy in Search Ads 360 then noticed limited consistency plus minimal automation after evaluating the strategy’s outcome. Why might that be?
Because they only started the evaluation after the fourth week. Because they only started the evaluation between one to two weeks. Because they reviewed their performance data after conversion delay cycles had already passed. Because they didn’t make any optimizations or adjustments after the bid strategy launch. The correct answer is: Because they only started […]
What should you use in a Search Ads 360 account to track performance by region and apply that information to monthly optimization?
You should use keywords. You should use templates. You should use Report Editor. You should use labels. The correct answer is: You should use labels.
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You should use change history. You should use sync. You should use edit. You should use bulk actions. The correct answer is: You should use bulk actions.