You should include all of the following stages in your customer journey map EXCEPT:

When should a company create multiple customer journey maps?

If they sell to multiple personas that go through different processes If they sell multiple products or services If they have multiple customer-facing teams Never The correct answer is: If they sell to multiple personas that go through different processes.

Custom views in the conversations inbox lets you _________.

Choose which of HubSpot’s predetermined views to pin. Create your own views based on ticket and conversation properties. Drag and drop conversations to HubSpot’s predetermined views. Customize the font of your emails and live chat. The correct answer is: Create your own views based on ticket and conversation properties.

True or false? Knowledge base articles should be casual, personable, and anecdotal.

True False The correct answer is: False.