Which three solutions will enable you to build strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

In what two ways can optimization score drive marketers’ success? Select 2 Correct Responses

By documenting campaign budget for marketing teams By speeding up implementation for enhancements to campaigns By using Google AI to plan campaigns without the need for input By determining which campaigns to prioritize for improvements The correct answer is: By speeding up implementation for enhancements to campaigns By determining which campaigns to prioritize for improvements

Brenda’s working on improving a Google Search Ad’s Quality Score so it potentially gets a better ad rank and performs better in the ad auction. What change to Brenda’s ad might improve the Ad Rank?

Making the headline bold to potentially improve the eCTR. Using colors in the message text to improve Quality Score. Incorporating an image to make the ad more enticing. Adding seasonal messaging during the holiday season. The correct answer is: Adding seasonal messaging during the holiday season.

You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?

Removing an extension from the ad. Improving the navigability of the landing page. Increasing the bid amount of the ad. Determining the location of users. Download Google Ads Search Certification Exam Answers (PDF)