Which searches can an ad show for broad match keyword “home furnace repair?” Select 2 Correct Responses

Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand.  How does the negative keyword help Jimmy’s advertising campaign?

Jimmy’s ads will appear at a lower rate when users search for the television brand. Common misspellings and synonyms of his keywords will still allow his ads to be shown. His ads won’t be shown to users searching for the uncarried brand. Ads for Jimmy’s business will be shown to the widest possible audience. Download […]

What two ad extension types can also be served as automated ad extensions? (Choose two.)

Location extension Promotion extension Call extension Sitelink extension Callout extension Download Google Ads Search Certification Exam Answers (PDF)

You’re thinking about using automated bidding to improve the efficiency of your campaign management process. What are three ways automated bidding can improve efficiency?

By setting manual bids for specific times of the day By setting minimum and maximum bid values according to the daily budget By saving time and marketing resources By integrating a large variety of signals to evaluate user intent By setting the appropriate bid for each and every auction. The correct answer is: By saving […]