Which three solutions will enable you to build strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

Steven is an advertising executive at a large auto parts company. He uses his Google Ads Recommendations page to help him with strategies to optimize his Google Search Ads campaigns. One reason Steven values the optimization score is because it makes it possible for him to do what?

Make use of the expanded daily update frequency Stay focused on certain keywords Receive information on general trends Apply recommendations across multiple layers of his advertising strategy Or Receive daily updates on average position Receive tailor-made auction insights Easily prioritize across the different optimization opportunities Receive information on general trends

Clara is an advertising director who has been tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her campaign?

To find how close her campaign is from potential ideal results To judge the popularity of her website compared to others To compare the efficacy of her ad text creative with that of other ads To understand the network performance of her website The correct answer is: To find how close her campaign is from […]

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?

An investment of $9,600 to generate 1,600 conversions with a CPA of $6 An investment of $9,800 to generate 1,400 conversions and a CPA of $7 An investment of $8,400 to generate 1,400 conversions and a CPA of $6 An investment of $9,100 to generate 1,300 conversions and a CPA of $7 Download Google Ads […]