- It reaches TV-like audiences, based on their lifestyles, interests, and passions.
- It reaches people who have the intent to purchase, updated in real time.
- It reaches past visitors as they browse network websites and use network apps.
- It reaches people while they’re actively browsing, researching, or comparing products and are close to a conversion.
It calculates the number of times an ad is effectively run on test websites, then shows the ad on all relevant websites. It focuses a campaign on either Gmail, TrueView, or Chrome to better isolate specific audiences. It determines a user’s primary marketing objective and enables the features that will best achieve it. It harnesses […]
Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?
Retention-focused bidding Consideration-focused bidding Conversion-focused bidding Awareness-based bidding Download Google Ads Display Certification Exam Answers (PDF)
Match each business objective with the Google Ads campaign type that best meets it. (Each campaign type can be used only once.)
To advertise a business’s online and local inventory and boost website or store traffic. To increase engagement, app installs, and in-app actions (like signing up for a newsletter). To increase exposure and reach audiences with specific interests across the web. Shopping campaign (1) Display campaign (3) App campaign (2) Download Google Ads Display Certification Exam Answers (PDF)