Which Of The Following Places Would Be A Good Place To Experiment With Video?

How Do Goals And A Vision Work Together?

A vision inspires long-term action, and goals track individual steps toward achieving that vision. Goals state what a company wants to accomplish, and a vision is a description of how those goals will be accomplished. Goals are used to measure performance internally, and a vision is the messaging used to communicate those goals externally. A vision is […]

Why Should Defining Your Target Buyer Be Part Of Your Sales Enablement Strategy?

It will increase your sales efficiency by helping your sales team spend more time with people who are more likely to buy. It makes it easier to track the progress you’re making toward your goals. It’s impossible to implement a sales enablement strategy without first defining a target buyer. It’s a good way to identify […]

What Should You Do With The Leads In Box 3?

Have marketing nurture them. Have sales contact them. Have both marketing and sales work with them. Ignore them. Download HubSpot Sales Enablement Certification Exam Answers (PDF)