Which Of The Following Places Would Be A Good Place To Experiment With Video?

True Or False? You Should Create A Separate Hero Statement For Each Of Your Personas.

True False Download HubSpot Sales Enablement Certification Exam Answers (PDF)

If Your Service-Level Agreement Requires Your Marketing Team To Generate 40 Qualified Leads Each Month, How Should They Deliver Those Leads?

At a steady rate, about 10 leads each week. They should deliver as many leads as possible in the first half of the month so sales has the whole month to work with them. The should deliver as many leads as possible in the last half of the month to help sales hit their quota. […]

Which Of The Following Best Describes The Relationship Between The Interview Process For Identifying Jobs To Be Done And The Interview Process For Understanding Personas?

Persona interviews focus on understanding the sort of person you’re interviewing, while Jobs To Be Done interviews focuses on the reason they bought your product. The two processes are basically the same. The questions in the two interviews are basically the same, but persona interviews are conducted with customers, while Jobs To Be Done interviews […]