Which of the following is NOT one of the characteristics a website must have in order to create a good user experience?

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

Your site’s layout. The elements in your site’s footer. Your site’s navigation. Your site’s style. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

You begin to optimize your website content for search engines and visitors alike. Which stage of the buyer’s journey should this content be for?

The Awareness Stage The Consideration Stage The Decision Stage All stages because all types of buyers visit your website. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Contextual marketing is used in which stage of the Inbound Methodology?

Attract Convert Close Delight All of the stages Download Hubspot Contextual Marketing Certification Exam Answers (PDF)