- Uses third-party data
- Requires Google Click Identifier (GCLID) storage
- Requires customer relationship management (CRM) system modification.
- Uses hashed, first-party data
The correct answer is:
- Uses hashed, first-party data
Related Post
What could you do to improve your conversion rate if you’re getting a good amount of traffic from your ads but not enough conversions?
You could turn off the ads to stop traffic. You could use more general keywords. You could reduce campaign budgets. You could add more negative keywords. The correct answer is: You could add more negative keywords.
A marketing analyst is analyzing the conversion data of their Search Ads campaign in Google Ads. They want to see how changes to their attribution model might impact conversion reporting. What report will provide them with that information?
The attribution report The conversions report The campaigns report The click analysis report The correct answer is: The attribution report
A marketing analyst is trying to determine the duration between a user’s first exposure and that user’s subsequent conversion. What report should they use to get that info?
They should use the seasonality report. They should use the change history report. They should use the time lag report. They should use the navigation report. The correct answer is: They should use the time lag report.