HubSpot Sales Enablement Certification

What’s The Difference Between A Vision And A Goal?

  • A vision is a state of affairs you want to bring into being. A goal is a metric outcome you can check off a list.
  • A goal is a vision with metrics attached to it.
  • Goals are rigidly defined, while a vision is a vague aspiration.
  • A vision is a long-term plan for an entire organization. A goal is a short-term outcome that an individual tries to accomplish.

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