The persona isn’t specific enough. The job to be done isn’t specific enough. Both A and B. No change needed Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Personas identify the type of person you should sell to, and jobs describes what you can help them do. Personas and jobs are two different methods of arriving at the same information. Personas identify the people you should sell to, and jobs identifies the people you should hire. Personas are for marketing, and jobs is […]
Work groups are accountable as a group, while teams hold individual members accountable. Work groups have a flat structure, while teams have an internal hierarchy. Members of a work group are independent from each other, while members of a team rely on each other to get work done. All of the above. Download HubSpot Sales […]