What report can determine how changes to the attribution model might impact conversion reporting when analyzing the conversion data of a Search Ads campaign in Google Ads?

What does Google Analytics 4 refer to as interactions on a website or app?

Goal Incident Conversion Event The correct answer is: Event

After adding a conversion tracking tag to one of the landing pages of your company’s website, you analyze the purchasing data and find duplicate conversions.

How can you remove those duplicate conversions from the conversion count? By modifying the event tag to capture a unique order ID By toggling off the possible duplicates option at the top of the chart By sorting the data by time and removing duplicate times found on entries By disabling the view-through conversion data column […]

For what reason might an advertiser opt to use enhanced conversions for leads?

Because enhanced conversions for leads can improve the measurement of online conversions. Because enhanced conversions for leads can use third-party data to improve their offline lead measurement. Because enhanced conversions for leads can track sales that happen off a website from website leads. Because enhanced conversions for leads can track sales and events that happen […]