HubSpot Inbound Certification

What Is The Relationship Between The Inbound Methodology And The Concept Of A Flywheel?

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  • The inbound methodology has arrows to show the direction your flywheel should spin.
  • The inbound methodology is round to help you visualize your company as a flywheel.
  • The only way to make your company operate like a flywheel is to use inbound techniques.
  • The inbound methodology represents a funnel that exists in one part of your company’s flywheel

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True Or False: Responsive Design Relies On Predefined Screen Sizes.

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If a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do?

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Rely on the information in the persona and ignore apparent differences. Personas often contain information that people don’t know about themselves and should be trusted over anything the individual person says. Focus on serving the person using the information they provide even if it doesn’t match the persona. If the same discrepancy comes up repeatedly, […]
HubSpot Inbound Certification

Define A Conversion Path.

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The method by which you encourage someone on your site to move down your funnel. The method by which you encourage someone to visit your site from social media. The method by which you encourage someone to spend 30 minutes or more on your website. The method by which you encourage someone to read your well-crafted automated […]

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