HubSpot Social Media Marketing Certification II Answers

What is the purpose of using the underdog archetype in a social media storytelling campaign?

Sara TaylorComments Off on What is the purpose of using the underdog archetype in a social media storytelling campaign?
  • To showcase the transformative power of a product or service
  • To establish the company as an expert in its field
  • To highlight the company’s financial success
  • To provide an overview of the company’s history

The correct answer is:

  • To showcase the transformative power of a product or service.

 

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HubSpot Social Media Marketing Certification II Answers

Which type of marketing is characterized by targeting ads based on current events that customers may be interested in?

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Audience targeting Geotargeting Contextual advertising Real-time marketing The correct answer is: Real-time marketing.  
HubSpot Social Media Marketing Certification II Answers

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HubSpot Social Media Marketing Certification II Answers

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Recommend the inclusion of background music instead of text overlays or captions, as it can set the mood and keep viewers engaged regardless of the clarity of the audio. Suggest they focus on enhancing the video’s visual elements, instead, arguing that if the visuals are compelling, viewers won’t need text overlays or captions. Agree with […]