HubSpot Social Media Marketing Certification II Answers

What is the purpose of using the underdog archetype in a social media storytelling campaign?

Sara TaylorComments Off on What is the purpose of using the underdog archetype in a social media storytelling campaign?
  • To showcase the transformative power of a product or service
  • To establish the company as an expert in its field
  • To highlight the company’s financial success
  • To provide an overview of the company’s history

The correct answer is:

  • To showcase the transformative power of a product or service.

 

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HubSpot Social Media Marketing Certification II Answers

Select all that apply. For what reason(s) do we tell stories?

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To solidify abstract concepts. To foster brand loyalty. To increase website traffic. To promote and shape ideas. To boost email subscription rates. To inspire and motivate. The correct answer is: To solidify abstract concepts. To foster brand loyalty. To promote and shape ideas. To inspire and motivate.  
HubSpot Social Media Marketing Certification II Answers

What benefit does AI bring to scheduling social media posts?

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It allows for posts to be scheduled in bulk and can recommend optimal posting times based on historical metrics. It ensures that all posts are identical across platforms. It replaces the need for creative content generation. It prevents the need for any human input. The correct answer is: It allows for posts to be scheduled […]
HubSpot Social Media Marketing Certification II Answers

As the new social media strategist for a small American tech startup, you are tasked with expanding the company’s user base to Europe and Asia. You suggest to your manager that you want to use geotargeted ads on Meta and LinkedIn. You explain that this strategy would entail which of the following?

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Translating all existing ads into every European and Asian language to cater to a diverse audience Running ads only during business hours in the target geographies to ensure maximum visibility Increasing the frequency of ads across all platforms and regions to boost visibility Implementing a feature that allows you to target your ads to users […]