HubSpot Social Media Marketing Certification II Answers

What is the purpose of using the underdog archetype in a social media storytelling campaign?

Sara TaylorComments Off on What is the purpose of using the underdog archetype in a social media storytelling campaign?
  • To showcase the transformative power of a product or service
  • To establish the company as an expert in its field
  • To highlight the company’s financial success
  • To provide an overview of the company’s history

The correct answer is:

  • To showcase the transformative power of a product or service.

 

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HubSpot Social Media Marketing Certification II Answers

Which of the following is a recommended practice in video creation?

Sara Taylor

Maintain a monotone voice to avoid distractions Use flashy transitions to keep viewers entertained Divide the video content into smaller segments Avoid any kind of interaction with the viewers The correct answer is: Divide the video content into smaller segments.  
HubSpot Social Media Marketing Certification II Answers

What kind of influencer often has a smaller following, but a highly engaged audience that trusts their opinions?

Sara Taylor

Macro-influencer Micro-influencer Celebrity influencer Nano-influencer The correct answer is: Micro-influencer.  
HubSpot Social Media Marketing Certification II Answers

How can you maintain authenticity while using AI to generate social media content?

Sara Taylor

Only use AI for analytics, not for content generation Regularly review and edit the AI-generated content Avoid any human interaction in the content Focus solely on promoting products/services The correct answer is: Regularly review and edit the AI-generated content.