Google Ads Search Certification Answers

What is one way that Performance Planner helps businesses increase sales?

Sara TaylorComments Off on What is one way that Performance Planner helps businesses increase sales?
  • By providing a discount on all ads after purchasing a license
  • By choosing ad types that your target demographic finds most appealing
  • By relying on customer feedback for optimal ad placement
  • By maximizing the number of conversions for a spend scenario

The correct answer is:

  • By maximizing the number of conversions for a spend scenario.

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Google Ads Search Certification Answers

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

Knowledge Glass

The recommendations are tailored to the specific account. The recommendations only apply to select keywords. The recommendations provide general insight from Google. The recommendations are created by higher-level account executives. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Tim is looking to buy a new skateboard. He goes to Google Search to research and purchase the best skateboard he can find. Organize the following steps in the logical order to describe how Tim’s interaction with Google Search Ads would occur from start to finish.

Knowledge Glass

Tim searches for “best skateboards”. Tim scans the search results. Tim launches a Google Search ad. Tim browses different skateboards on the website he navigated to. Tim makes a purchase from the website he navigated to. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

When should you use Remarketing Lists for Search Ads?

Knowledge Glass

To identify loyal customers and expand the reach to those that resemble your customers To reach out to new customers that share the behaviors and characteristics of your remarketing audience segments To reach people, based on advanced demographic criteria To reach people who have already engaged with your website in the past Download Google Ads […]