What can automated bidding help an advertiser improve?

As a marketing director at a large company, Cara’s considering launching a Google Display Ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google Display Ads campaign will provide Cara?

It allows her to collect statistical usage data from the websites where her ad appears. It makes it possible for her to engage with valuable audiences quickly and often. It can sometimes be used as a Shopping campaign. It can always be used as a Shopping campaign. Download Google Ads Display Certification Exam Answers (PDF)

Trevor has discounted an entire line of products on his website and wants to use Google Display Ads to drive sales. How does Google Display Ads targeting help Trevor reach his marketing objective?

Google Display Ads will build a social following for Trevor’s products to improve customer engagement and drive larger transactions. Google Display Ads will build Trevor’s brand awareness by showing customized ads to customers who are browsing websites that Trevor chooses. Google Display Ads will help place Trevor’s ad before customers who already showed interest in […]

Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?

Sales, consideration, and integrity Growth, reach, and traffic Relevance, control, and results Influence, awareness, and promotion Download Google Ads Display Certification Exam Answers (PDF)