What Are The Three Marketing Objectives That Can Be Met Via Targeting On Google Display Ads?

Google Ads offers a variety of campaign types which determine where your ad will appear and the format in which it will be displayed. What are the available campaign types?

Search, Display, Video, Print, and App Search, Print, TV, Shopping, and App Search, Display, Video, Shopping, and App Social, Video, App, Audio, and Shopping Ads Download Google Ads Display Certification Exam Answers (PDF)

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?

Maximize conversions Target impression share Target return on ad spend (tROAS) Enhanced cost-per-click (eCPC) Download Google Ads Display Certification Exam Answers (PDF)

Which Targeting Option Is Best For Achieving Brand Awareness?

Affinity Custom Intent In-Market Remarketing Download Google Ads Display Certification Exam Answers (PDF)